Customer Experience
Strategist

Customer Experience
Strategist

Bringing curiosity and design thinking to improve the processes, technology, and people that deliver good services.

Headshot of amanda scotese wearing jean jacket
Headshot of amanda scotese wearing jean jacket
Headshot of amanda scotese wearing jean jacket

Making s**t happen

0

K+

Facilitation Participants

0

K+

Facilitation Participants

50

K+

Facilitation Participants

0

K+

Facilitation Participants

0

+

Experiences Launched

0

+

Experiences Launched

100

+

Experiences Launched

0

+

Experiences Launched

0

People Trained

0

People Trained

22

People Trained

0

People Trained

Previous Clients

Previous Clients

northwestern university logo
northwestern university logo
northwestern university logo
northwestern university logo
design museum of chicago logo
design museum of chicago logo
design museum of chicago logo
design museum of chicago logo
institute of design higher education logo
institute of design higher education logo
institute of design higher education logo
institute of design higher education logo
mckinsey consulting logo
mckinsey consulting logo
mckinsey consulting logo
mckinsey consulting logo
spencer stuart logo
spencer stuart logo
spencer stuart logo
spencer stuart logo
deloitte consultancy logo
deloitte consultancy logo
deloitte consultancy logo
deloitte consultancy logo
university of chicago logo
university of chicago logo
university of chicago logo
university of chicago logo

Case Studies

Discovery Research & Strategy

Client:

Span Studio

stickies on a table for workshop facilitation

Discovery Research & Strategy

Span Studio

Conducted primary & secondary research to generate strategic options for company rebranding. Outputs included 5Es framework & journey maps.

Industry Research

Competitive Research

Virtual Interviews

Quantitative Research

Discovery Research & Strategy

Client:

Span Studio

stickies on a table for workshop facilitation

Discovery Research & Strategy

Span Studio

Conducted primary & secondary research to generate strategic options for company rebranding. Outputs included 5Es framework & journey maps.

Industry Research

Competitive Research

Virtual Interviews

Quantitative Research

Discovery Research & Strategy

Client:

Span Studio

Discovery Research & Strategy

Span Studio

Discovery Research & Strategy

Client:

Span Studio

stickies on a table for workshop facilitation

Discovery Research & Strategy

Span Studio

Conducted primary & secondary research to generate strategic options for company rebranding. Outputs included 5Es framework & journey maps.

Industry Research

Competitive Research

Virtual Interviews

Quantitative Research

Educational App Development

Client:

Design Museum of Chicago

hand holding smartphone with the design museum app

Educational App Development

Design Museum of Chicago

Developed a map and prototypes for a educational, self-guided city experience app, "What kind of designers are you?"

Prototyping & Testing

UX / UI Design

Ideation Workshop

Ethnography

Wireframing

Educational App Development

Client:

Design Museum of Chicago

hand holding smartphone with the design museum app

Educational App Development

Design Museum of Chicago

Developed a map and prototypes for a educational, self-guided city experience app, "What kind of designers are you?"

Prototyping & Testing

UX / UI Design

Ideation Workshop

Ethnography

Wireframing

Educational App Development

Client:

Design Museum of Chicago

Educational App Development

Design Museum of Chicago

Educational App Development

Client:

Design Museum of Chicago

hand holding smartphone with the design museum app

Educational App Development

Design Museum of Chicago

Developed a map and prototypes for a educational, self-guided city experience app, "What kind of designers are you?"

Prototyping & Testing

UX / UI Design

Ideation Workshop

Ethnography

Wireframing

Inequity Immersion

Client:

Stop Meeting Like This

stakeholder map for immersion by amanda scotese

Inequity Immersion

Stop Meeting Like This

Designed a full-day city immersion with conceptual frameworks as the culminating experience of a DEI leadership retreat for 600 people.

Social Impact

Facilitation

Inclusive Design

Stakeholder Management

Journey Mapping

Inequity Immersion

Client:

Stop Meeting Like This

stakeholder map for immersion by amanda scotese

Inequity Immersion

Stop Meeting Like This

Designed a full-day city immersion with conceptual frameworks as the culminating experience of a DEI leadership retreat for 600 people.

Social Impact

Facilitation

Inclusive Design

Stakeholder Management

Journey Mapping

Inequity Immersion

Client:

Stop Meeting Like This

Inequity Immersion

Stop Meeting Like This

Inequity Immersion

Client:

Stop Meeting Like This

stakeholder map for immersion by amanda scotese

Inequity Immersion

Stop Meeting Like This

Designed a full-day city immersion with conceptual frameworks as the culminating experience of a DEI leadership retreat for 600 people.

Social Impact

Facilitation

Inclusive Design

Stakeholder Management

Journey Mapping

Change Management

Client:

Chicago Detours

graph with employee retention rate and bookkeeping costs as change management metrics

Change Management

Chicago Detours

Managed journey mapping workshops, evaluated SaaS solutions, and prototyped processes to improve 14 workflows for the employee experience.

Service Design

UX Design

Prototyping & Testing

Workshop Facilitation

SaaS Procurement

Change Management

Client:

Chicago Detours

graph with employee retention rate and bookkeeping costs as change management metrics

Change Management

Chicago Detours

Managed journey mapping workshops, evaluated SaaS solutions, and prototyped processes to improve 14 workflows for the employee experience.

Service Design

UX Design

Prototyping & Testing

Workshop Facilitation

SaaS Procurement

Change Management

Client:

Chicago Detours

Change Management

Chicago Detours

Change Management

Client:

Chicago Detours

graph with employee retention rate and bookkeeping costs as change management metrics

Change Management

Chicago Detours

Managed journey mapping workshops, evaluated SaaS solutions, and prototyped processes to improve 14 workflows for the employee experience.

Service Design

UX Design

Prototyping & Testing

Workshop Facilitation

SaaS Procurement

What I Bring to Your Project

15+ years experience: a service blueprint

Evidence

Frontstage

Backstage

Support

1st Design Business

icon of a t-shirt for entrpreneurial venture

Featured on MTV.

Started eCommerce merch company as a college student.

Graphic Design

Web Design

Entrepreneurship

1st Design Business

icon of a t-shirt for entrpreneurial venture

Featured on MTV.

Started eCommerce merch company as a college student.

Graphic Design

Web Design

Entrepreneurship

1st Design Business

icon of a t-shirt for entrpreneurial venture

Featured on MTV.

Started eCommerce merch company as a college student.

Graphic Design

Web Design

Entrepreneurship

1st Design Business

icon of a t-shirt for entrpreneurial venture

Featured on MTV.

Started eCommerce merch company as a college student.

Graphic Design

Web Design

Entrepreneurship

Bachelor of Arts

university of michigan logo

Studied Literature & Art History.

Founded a school literary arts magazine.

Analysis

Communications

Visual Art

Bachelor of Arts

university of michigan logo

Studied Literature & Art History.

Founded a school literary arts magazine.

Analysis

Communications

Visual Art

Bachelor of Arts

university of michigan logo

Studied Literature & Art History.

Founded a school literary arts magazine.

Analysis

Communications

Visual Art

Bachelor of Arts

university of michigan logo

Studied Literature & Art History.

Founded a school literary arts magazine.

Analysis

Communications

Visual Art

Journalist

journalist icon of newspaper blue

Published articles about business, economy, culture.

Interviewed 200+ subjects.

Ethnography

Market Trends

Stakeholder Mgmt

Journalist

journalist icon of newspaper blue

Published articles about business, economy, culture.

Interviewed 200+ subjects.

Ethnography

Market Trends

Stakeholder Mgmt

Journalist

journalist icon of newspaper blue

Published articles about business, economy, culture.

Interviewed 200+ subjects.

Ethnography

Market Trends

Stakeholder Mgmt

Journalist

journalist icon of newspaper blue

Published articles about business, economy, culture.

Interviewed 200+ subjects.

Ethnography

Market Trends

Stakeholder Mgmt

Tour Director

rick steves europe travel company logo

Directed tour programs in Italy.

Coordinated front- and backstages of service delivery.

Leadership

Facilitation

Design History

Tour Director

rick steves europe travel company logo

Directed tour programs in Italy.

Coordinated front- and backstages of service delivery.

Leadership

Facilitation

Design History

Tour Director

rick steves europe travel company logo

Directed tour programs in Italy.

Coordinated front- and backstages of service delivery.

Leadership

Facilitation

Design History

Tour Director

rick steves europe travel company logo

Directed tour programs in Italy.

Coordinated front- and backstages of service delivery.

Leadership

Facilitation

Design History

Master of Arts

university of chicago logo

Completed interdisciplinary studies.

Conducted research and analysis to drive critical inquiry.

Sociology

Marketing Strategy

Systems Thinking

Master of Arts

university of chicago logo

Completed interdisciplinary studies.

Conducted research and analysis to drive critical inquiry.

Sociology

Marketing Strategy

Systems Thinking

Master of Arts

university of chicago logo

Completed interdisciplinary studies.

Conducted research and analysis to drive critical inquiry.

Sociology

Marketing Strategy

Systems Thinking

Master of Arts

university of chicago logo

Completed interdisciplinary studies.

Conducted research and analysis to drive critical inquiry.

Sociology

Marketing Strategy

Systems Thinking

Founder

chicago detours logo for curious people

Launched 100+ digital and physical experiences.

Designed end-to-end services for 150k+ customers.

Service Design

UX Design

Team Leadership

Founder

chicago detours logo for curious people

Launched 100+ digital and physical experiences.

Designed end-to-end services for 150k+ customers.

Service Design

UX Design

Team Leadership

Founder

chicago detours logo for curious people

Launched 100+ digital and physical experiences.

Designed end-to-end services for 150k+ customers.

Service Design

UX Design

Team Leadership

Founder

chicago detours logo for curious people

Launched 100+ digital and physical experiences.

Designed end-to-end services for 150k+ customers.

Service Design

UX Design

Team Leadership

Design Education

ideo U logo

8 courses, 50+ books & podcasts, 3,000+ minutes on ADPList.

Immersed myself in the service design community.

User Research

Synthesis

Insights

Design Education

ideo U logo

8 courses, 50+ books & podcasts, 3,000+ minutes on ADPList.

Immersed myself in the service design community.

User Research

Synthesis

Insights

Design Education

ideo U logo

8 courses, 50+ books & podcasts, 3,000+ minutes on ADPList.

Immersed myself in the service design community.

User Research

Synthesis

Insights

Design Education

ideo U logo

8 courses, 50+ books & podcasts, 3,000+ minutes on ADPList.

Immersed myself in the service design community.

User Research

Synthesis

Insights

Service Design

service design network association logo

Currently provide service solutions to consulting clients.

Coordinating people, processes, and tech - perhaps for you?

Service Design

Journey Maps

Prototyping

Service Design

service design network association logo

Currently provide service solutions to consulting clients.

Coordinating people, processes, and tech - perhaps for you?

Service Design

Journey Maps

Prototyping

Service Design

service design network association logo

Currently provide service solutions to consulting clients.

Coordinating people, processes, and tech - perhaps for you?

Service Design

Journey Maps

Prototyping

Service Design

service design network association logo

Currently provide service solutions to consulting clients.

Coordinating people, processes, and tech - perhaps for you?

Service Design

Journey Maps

Prototyping

Testimonials

Testimonials

“Provided timely and constructive feedback on translating ideas to technical requirements.”

- Jeff Betts,

Head of Product Management of ON

“Amanda is a pleasure to work with because of her tenacity for excellence and leadership qualities.”

- Liliya Joseph,

Human Resources of SquareGPS

“Her creative approach grabs attention, peaks curiosity and fully engages clients into her visual storytelling"

- Oleksiy Zhdanov,

UX, Front-End Developer

"She used human-centered service design methods...and our President immediately implemented her recommendations."

- Karie McGahan,

Director of Marketing of American Writers Museum

“From designing the research approach to conducting in-depth interviews to sense-making and generating recommendations, I couldn't have asked for a better partner.

- Tom Mulhern,

Principal of Studio Y,prev. at Gensler

  • “From designing the research approach to conducting in-depth interviews to sense-making and generating recommendations, I couldn't have asked for a better partner.

    - Tom Mulhern,

    Conifer, Doblin, Gensler

  • “Her creative approach grabs attention, peaks curiosity and fully engages clients into her visual storytelling"

    - Oleksiy Zhdanov,

    UX, Front-End Developer

  • “Amanda is a pleasure to work with because of her tenacity for excellence and leadership qualities.”

    - Liliya Joseph,

    Human Resources of SquareGPS

  • "She used human-centered service design methods...and our President immediately implemented her recommendations."

    - Karie McGahan,

    Director of Marketing of American Writers Museum

  • “Provided timely and constructive feedback on translating ideas to technical requirements.”

    - Jeff Betts,

    Head of Product Management of ON

Lets Connect

Join my Newsletter

Twice a year musings

© 2024 Amanda Scotese, Service Designer & Strategist

Lets Connect

Join my Newsletter

Twice a year musings

© 2024 Amanda Scotese, Service Designer & Strategist

Lets Connect

Join my Newsletter

Twice a year musings

© 2024 Amanda Scotese, Service Designer & Strategist

Lets Connect

Join my Newsletter

Twice a year musings

© 2024 Amanda Scotese, Service Designer & Strategist

Lets Connect

Join my Newsletter

Twice a year musings

© 2024 Amanda Scotese, Service Designer & Strategist